The Oakland-based cannabis maverick Fig Farms just launched its first-ever pre-roll product. By popular demand, the family-owned cannabis brand wanted to put pre-rolls in the hands of real connoisseurs who seek whole-flower, high-quality cultivars in a convenient pre-roll form. Each single-gram pre-roll is an assortment of the brand’s best cultivars.
Fig Farms is owned and operated by Keith and Chloe Healy. The husband-and-wife team founded the brand in a Sebastopol, California garage in 2016. A true premium weed brand, Fig Farms decided to finally add pre-rolls to its product lineup after the founder personally saw the need for good quality joints at the end of a long hockey practice. It’s a consumer necessity.
2023 has marked a busy summer for the brand. Fig Farms recently won first place in two of the three Flower categories in this year’s High Times Cannabis Cup SoCal. The recreational-only competition honors the most pleasing weed products the Southern California region has to offer. Unlike other competitions or Cannabis Cups in the past, this one is now judged by the public. Fig Farms took home both 1st Place Indica Flower and 1st Place Hybrid Flower for their in-house hunted cultivars Blue Face and Animal Face.
The 1st Place Hybrid Flower, Animal Face, has a lineage of Face Off OG x Animal Mints. The strain’s gas-heavy terpenes conquer the palate with a complex flavor profile akin to kiwi, black licorice, paint thinner, and buttered popcorn. Animal Face, by Fig Farms, saw its day in the son at The Emerald Cup in 2022 with a 1st Place win for Indoor Flower.
Fig Farms goes way back with High Times competitions. Figment, a strain bred by Keith and Chloe, was awarded 1st place in the Sativa Flower category of the 2022 Illinois High Times Cup. The very first High Times Cup entered by Fig Farms was in 2017, where Fig Farms took 1st place Indica for a strain Chloe bred in their laundry room.
“We are honored to have Blue Face and Animal Face named as 1st place winners by the people of Southern California,” says Keith, Fig Farms’ CEO. “The High Times Cannabis Cups hold a special place in our hearts. Competitions like these inspire us and remind us of our pre-legalization roots. Our first win came from a strain my wife Chloe bred in our garage; that win, the 2017 High Times Cup, cemented our belief that we were onto something unique. I’m humbled to still be held in such high regard by the cannabis community.”
From its humble roots as a ‘home grow’ to a precision, state-of-the-art cultivation site, Fig Farms has proven that you can be a leader in cannabis without outside investors. The husband and wife team of Fig Farms has outlasted its competition by maintaining 100% company ownership. The brand is known and highly sought after by consumers for its bizarre, unique, and super-exotic phenotype selection. Each phenotype selected by Fig Farms exhibits the maximum amount of plant expression, with bracts, calyxes and bud structures that are unreplicatable by the competition.
The mom-and-pop brand is now an MSO, on shelves across the country in California, Illinois, and Arizona. Fig Farms has been growing its genetics library alongside its retail footprint to over 500 storefronts. The company has continued to develop its offerings, having recently released an edibles line earlier this year alongside its pre-rolls.
Find out more about Fig Farms, and reach out to its sales lead Michael Doten here: mike@figfarms.com
